Is the Initial Marketing Package fee refundable for a Kidokinetics franchise?
Kidokinetics Franchise · 2024 FDDAnswer from 2024 FDD Document
ckage
We will provide an initial marketing package ("Initial Marketing Package") when you sign your Franchise Agreement. You will pay us $5,000 for the Initial Marketing Package for your first Franchise and it includes updating the Kidokinetics website and social media to incorporate reference to your Kidokinetics Business, two whip banners, a package of collateral materials, a local press release, and a direct mail marketing campaign targeting institutional client opportunities. This fee for the Initial Marketing Package for your first Franchise is uniform and non-refundable and is due when you enter into your first Franchise Agreement.
If you purchase a Multi-Franchise or purchase additional Franchises, you will pay us $1,000 for the Initial Marketing Package for each additional Kidokinetics Business you open. The Initial Marketing Package for additional Franchises includes a direct marketing campaign targeting institutional client opportunities. This fee for the Initial Marketing Package for additional Franchises is uniform and non-refundable and is due when you enter into the franchise agreement for the additional Fran
Source: Item 5 — INITIAL FEES (FDD pages 11–13)
What This Means (2024 FDD)
According to Kidokinetics's 2024 Franchise Disclosure Document, the Initial Marketing Package fee is non-refundable. For the first franchise, the fee is $5,000. This package includes updating the Kidokinetics website and social media to incorporate reference to the franchisee's Kidokinetics Business, two whip banners, a package of collateral materials, a local press release, and a direct mail marketing campaign targeting institutional client opportunities. This fee is due when the franchisee enters into their first Franchise Agreement.
For franchisees who purchase a Multi-Franchise or additional franchises, the Initial Marketing Package fee is $1,000 for each additional Kidokinetics Business. This package includes a direct marketing campaign targeting institutional client opportunities. This fee is also non-refundable and is due when the franchisee enters into the franchise agreement for the additional franchise.
It is common practice in the franchise industry for initial fees, including marketing package fees, to be non-refundable as they cover the franchisor's upfront costs in setting up the franchisee. Prospective Kidokinetics franchisees should consider this non-refundable aspect when evaluating the financial commitment required to start the franchise.