What is the fee for the Initial Marketing Package for a first Kidokinetics franchise?
Kidokinetics Franchise · 2024 FDDAnswer from 2024 FDD Document
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We will provide an initial marketing package ("Initial Marketing Package") when you sign your Franchise Agreement. You will pay us $5,000 for the Initial Marketing Package for your first Franchise and it includes updating the Kidokinetics website and social media to incorporate reference to your Kidokinetics Business, two whip banners, a package of collateral materials, a local press release, and a direct mail marketing campaign targeting institutional client opportunities. This fee for the Initial Marketing Package for your first Franchise is uniform and non-refundable and is due when you enter into your first Franchise Agreement.
If you purchase a Multi-Franchise or purchase additional Franchises, you will pay us $1,000 for the Initial Marketing Package for each additional Kidokinetics Business you open. The Initial Marketing Package for additional Franchises includes a direct marketing campaign targeting institutional client opportunities. This fee for the Initial Marketing Package for additional Franchises is uniform and non-refundable and is due when you enter into the franchise agreement for the additional Fran
Source: Item 5 — INITIAL FEES (FDD pages 11–13)
What This Means (2024 FDD)
According to Kidokinetics's 2024 Franchise Disclosure Document, the Initial Marketing Package for a first franchise is $5,000. This fee is due when you enter into your first Franchise Agreement and is non-refundable. The Initial Marketing Package includes updating the Kidokinetics website and social media to incorporate reference to your Kidokinetics Business, two whip banners, a package of collateral materials, a local press release, and a direct mail marketing campaign targeting institutional client opportunities.
For a prospective Kidokinetics franchisee, this means that in addition to the initial franchise fee, they must also budget $5,000 for the Initial Marketing Package. This package is designed to help the new franchisee launch their business with essential marketing tools and online presence. Because the fee is non-refundable, franchisees should carefully consider their commitment before signing the Franchise Agreement.
If a franchisee purchases additional Kidokinetics franchises, the cost for the Initial Marketing Package for each additional franchise is $1,000. This reduced fee for subsequent franchises reflects a scaled-down marketing effort, primarily focusing on a direct marketing campaign targeting institutional client opportunities.