How is the Grand Opening Advertising fee paid to Jersey Mike's?
Jersey_Mikes Franchise · 2025 FDDAnswer from 2025 FDD Document
Opening Advertising. You must pay Company a nonrefundable $12,500 ($5,000 if you are purchasing an existing Restaurant or relocating your existing Restaurant with Company approval), all of which will be used to conduct a Grand Opening Advertising program for your Restaurant. The fee is due when you sign a lease for the Restaurant or upon Company approved transfer and must be paid via your automatic clearing house (ACH) a ccount as described above. Company will
Source: Item 6 — OTHER FEES (FDD pages 15–24)
What This Means (2025 FDD)
According to Jersey Mike's 2025 Franchise Disclosure Document, the Grand Opening Advertising fee is paid via an automatic clearing house (ACH) account. Franchisees are required to establish an ACH account before or when acquiring interest in the real property for their restaurant. Jersey Mike's will then have access to this account to receive payments.
The standard Grand Opening Advertising fee is $12,500, but it is reduced to $5,000 if purchasing an existing restaurant or relocating an existing restaurant with Jersey Mike's approval. This fee is non-refundable and is due when the franchisee signs a lease for the restaurant or upon a company-approved transfer.
Jersey Mike's consults with the franchisee regarding the Grand Opening Advertising program, but retains full discretion over the expenditures and content of the program. The funds are to be used to conduct a Grand Opening Advertising program for the restaurant during its first month of operation. This payment method is similar to how Jersey Mike's collects Continuing Royalty Fees and advertising contributions, ensuring a consistent and automated process for franchisees.