Does Itan provide an initial supply of marketing materials to the franchisee?

According to Itan's 2025 Franchise Disclosure Document, Itan will provide an initial supply of marketing materials to franchisees before they open their salon. Itan will also assist in developing a marketing plan for the salon, including a grand opening marketing plan.

Itan franchisees must participate at their own expense in all advertising, promotional, and marketing programs that Itan requires. Itan provides reasonable marketing consulting, guidance, and support throughout the franchise term on an "as-needed" basis.

Itan may periodically create advertising and marketing materials for the franchisee's use. Itan may use the Brand Fund to pay for the creation and distribution of these materials, provide online access to these materials (in which case the franchisee must print them at their own expense), or contract with third-party suppliers to create advertising or marketing materials that the franchisee may purchase. Franchisees must spend at least $5,000 on grand opening marketing activities. Commencing with the opening date, franchisees must spend an amount equal to or greater than the Local Marketing Commitment (which is 2% of Gross Sales) on local advertising each month.