Can an Itan franchisee sell goods or services that Itan has disapproved?
Itan Franchise · 2025 FDDAnswer from 2025 FDD Document
We must approve all goods and services you sell. You must offer all goods and services we require. You may not sell any goods or services we have disapproved. You must strictly abide by our approved menu and menus system. You must present the menu offerings in the manner we designate. At any time, we may change the goods and services you sell and you must comply with the change. We may require you to participate in a gift card or other customer loyalty program (including utilization of a "membership" model) in accordance with our policies and procedures.
Source: Item 16 — RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD page 36)
What This Means (2025 FDD)
According to Itan's 2025 Franchise Disclosure Document, franchisees are restricted from selling goods or services that Itan has disapproved. Itan must approve all goods and services that a franchisee intends to sell. Furthermore, franchisees are obligated to offer all goods and services that Itan requires.
This means that as an Itan franchisee, you have limited autonomy over the products and services offered at your salon. Itan retains control over the menu and offerings, and can change them at any time, requiring franchisees to adapt accordingly. This ensures brand consistency across all locations, but it also means franchisees must stay aligned with Itan's strategic decisions regarding products and services.
This restriction is common in franchising to maintain uniformity and protect the brand's image. Prospective franchisees should carefully consider whether they are comfortable adhering to Itan's approved list of goods and services, as this will directly impact their business operations and revenue streams. Franchisees should also inquire about the process for suggesting new products or services and the criteria Itan uses for approval.