According to the Hyper Kidz Franchise Agreement, what is the purpose of Article 2?

we will grant rights to you to own and operate a Hyper Kidz Business at the Site and to operate the Hyper Kidz Business according to the terms of this Agreement.

• 1.3 Certain terms that are capitalized in this Agreement are defined in Article 2 or at the places in this Agreement where they first appear.

ARTICLE 2: DEFINITIONS

• 2.1 For purposes of this Agreement, the terms listed below have the meanings that follow them. Other terms used in this Agreement are defined and construed in the context in which they occur.
• 2.1.1 "Affiliate" Any person, entity or company that directly or indirectly owns or controls a party, that is directly or indirectly owned or controlled by a party, or that is under common control with a party. For purposes of this definition, "control" means the power to direct or cause the direction of the management and policies of an entity.
• 2.1.2 "Competitive Business" A business other than a Hyper Kidz Business that: (a) features the Approved Products and Services or substantially similar products and services; or (b) grants or has granted franchises or licenses or establishes or has established joint ventures for the development and/or operation of a business described in the foregoing clause (a).

• 2.1.3 "Domain Name" The internet domain name selected or used in connection with a Hyper Kidz Business and any other domain names that may be utilized by us or which we may authorize you to use.
• 2.1.4 "Hyper Kidz Business" A business that: (a) offers the Approved Products and Services for sale as well as certain complementary products and services; (b) meets our standards and specifications; (c) operates using the Marks and the System; and (d) is either operated by us or our Affiliates or pursuant to a valid license from us.
• 2.1.5 "Marks" The trademarks, service marks, logos, other commercial symbols and any Domain Name which we authorize you to use to identify the services and/or products offered by your Hyper Kidz Business including the mark "Hyper Kidz" and the "Trade Dress"; provided that such trademarks, service marks, logos, other commercial symbols, and the Trade Dress are subject to modification and discontinuance and may include additional or substitute trademarks, service marks, logos, commercial symbols and trade dress as provided in this Agreement.
• 2.1.6 "Principals" All persons or entities holding direct or indirect legal or beneficial ownership interests in you and all persons who have other direct or indirect property rights in you, this Agreement, the Franchise or the Hyper Kidz Business. Each Principal having an equity ownership interest designated as Owner on Attachment 7 to this Agreement.
• 2.1.7 "Ownership Interests" In relation to a: (a) corporation, the legal or beneficial ownership of shares in the corporation; (b) partnership, the legal or beneficial ownership of a general or limited partnership interest; (c) limited liability company, the legal or beneficial ownership of units of membership interests in the limited liability company; or (d) trust, the ownership of a beneficial interest of such trust.
• 2.18 "Products" The products which we authorize from time to time for sale or use at your Hyper Kidz Business.
• 2.1.9 "Services" The services which we authorize from time to time for sale at or from your Hyper Kidz Business.
• 2.1.10 "Site" The location identified on Attachment 3 to this Agreement. As used herein the term "Site" also refers to the interior and exterior of the structure housing the Hyper Kidz Business.
• 2.1.11 "Trade Dress" The design, décor and image elements which we authorize you to use in connection with the operation of Hyper Kidz Businesses as they may be revised and further developed by us from time to time and as further described in the Operations Manual.
• 2.1.12 "Website" An interactive electronic document contained in a network of computers linked by communications software.

ARTICLE 3: GRANT OF FRANCHISE

**3.1 Grant of Franchise;

Source: Item 22 — CONTRACTS (FDD page 52)