When was the Hydrodog word mark initially registered?

According to Hydrodog's 2025 Franchise Disclosure Document, the Hydrodog word mark was initially registered on October 12, 2010, with the United States Patent and Trademark Office, under registration number 3858755. The registration has been renewed twice, on April 12, 2017, and September 23, 2020. Hydrodog also has another registration for its word mark, registration number 7279683, registered on January 16, 2024.

Having a registered trademark is crucial for Hydrodog as it grants them exclusive rights to use the Hydrodog name and logo in connection with their franchise operations. This prevents other businesses from using a similar name that could confuse customers. The initial registration date of 2010 indicates how long Hydrodog has been building its brand recognition under this trademark.

For a prospective Hydrodog franchisee, this information confirms that Hydrodog has taken steps to protect its brand identity through trademark registration. Franchisees are required to use these marks in operating their Hydrodog business, and must adhere to Hydrodog's rules when using the marks. Franchisees should also be aware that Hydrodog may modify or discontinue the use of any mark, and the franchisee will be responsible for the tangible costs associated with such a change, such as replacing signs and materials.