After transferring a Hydrodog franchise, what are the transferring owners prohibited from doing regarding the Hydrodog brand?
Hydrodog Franchise · 2025 FDDAnswer from 2025 FDD Document
- (l) you and your transferring owners have agreed that, except with respect to other HydroDog Businesses you own and operate, you and they will not directly or indirectly at any time or in any manner identify yourself or themselves or any business as a current or former HydroDog Business, or as one of our licensees or franchisees, use any Mark, any colorable imitation of a Mark, or other indicia of a HydroDog Business in any manner that suggests or indicates a current or past connection or association with us, or utilize for any purpose any trade name, trade or service mark or other commercial symbol that suggests or indicates a current or past connection or association with us.
Source: Item 23 — RECEIPTS (FDD pages 43–166)
What This Means (2025 FDD)
According to Hydrodog's 2025 Franchise Disclosure Document, after transferring a Hydrodog franchise, the transferring owners face specific restrictions to protect the brand. They must agree not to identify themselves or any business as a current or former Hydrodog business, or as one of Hydrodog's licensees or franchisees.
Specifically, the transferring owners are prohibited from using any Hydrodog Mark, any imitation of a Mark, or other indicators of a Hydrodog Business in any way that suggests a past or present connection with Hydrodog. This includes utilizing any trade name, trade or service mark, or other commercial symbol that implies a current or former association with Hydrodog.
However, these restrictions do not apply if the transferring owners continue to own and operate other Hydrodog Businesses. This exception allows owners with multiple franchises to maintain their association with the brand for their other locations, while ensuring that those who fully exit the system do not misrepresent any new, independent ventures as being connected to Hydrodog.