Does Hydrodog require approval of a franchisee's website under Section 13 of the agreement?
Hydrodog Franchise · 2025 FDDAnswer from 2025 FDD Document
- (c) You shall not establish, maintain, or operate any separate Website, mobile application, digital platform, social media account, online marketplace listing, or other online presence whatsoever relating to your HydroDog Business or using the Marks (or any variation thereof) without our prior written approval (which we shall not be obligated to provide). This includes, but is not limited to, registering any domain names, usernames, handles, or other digital identifiers that contain any of the Marks or variations thereof. If approved to establish a Website, you shall comply with our policies, standards and specifications with respect to the creation, maintenance and content of any such Website. You specifically acknowledge and agree that any Website owned or maintained by or for your benefit shall be deemed "advertising" under this Agreement, and will be subject to (among other things) our approval under Section 13 below.
Source: Item 23 — RECEIPTS (FDD pages 43–166)
What This Means (2025 FDD)
According to Hydrodog's 2025 Franchise Disclosure Document, franchisees must obtain prior written approval from Hydrodog before establishing or operating any website related to their Hydrodog business or using Hydrodog's trademarks. This requirement extends to any online presence, including mobile applications, digital platforms, social media accounts, and online marketplace listings.
Specifically, the FDD states that any website owned or maintained by a franchisee is considered "advertising" under the agreement and is subject to Hydrodog's approval under Section 13. This means that franchisees must adhere to Hydrodog's policies, standards, and specifications regarding the creation, maintenance, and content of their websites.
This level of control is common in franchising to ensure brand consistency and protect the franchisor's trademarks. A prospective Hydrodog franchisee should be aware that they cannot independently create and manage a website without Hydrodog's oversight and approval. They should inquire about the specific requirements and guidelines for website development and content to ensure compliance with Hydrodog's standards.