When is the Grand Opening Marketing payment for a Hydrodog franchise due?
Hydrodog Franchise · 2025 FDDAnswer from 2025 FDD Document
ESTIMATED INITIAL INVESTMENT**
| Type of Expenditure (1) | Estimated Amount or Estimated Low ‒ High Range | Method Of Payment | When Due | To Whom Payment is To Be Made | |
|---|---|---|---|---|---|
| Franchise Fee (2) | $40,000 | $40,000 | Lump Sum | At the time of signing Franchise Agreement | Us |
| HydroDog Vehic |
Source: Item 7 — ESTIMATED INITIAL INVESTMENT (FDD pages 16–18)
What This Means (2025 FDD)
According to Hydrodog's 2025 Franchise Disclosure Document, the Grand Opening Marketing fee is due at least 60 days before opening. This fee is a lump sum payment made to Hydrodog. The amount is $5,000 per HydroDog Vehicle you intend to operate within the Territory. Hydrodog uses this fee to perform grand opening marketing activities for the franchisee.
This upfront marketing expenditure is typical in franchising, as it helps ensure a strong launch for the new location. The non-refundable nature of the fee, as stated in the FDD, means that franchisees need to be certain about their opening plans when they make the payment. This is a standard practice, as the franchisor begins incurring expenses related to the opening once the payment is made.
Prospective Hydrodog franchisees should factor this $5,000 per vehicle fee into their initial investment calculations and ensure they have sufficient capital to cover it well in advance of their planned opening date. They should also discuss with Hydrodog what specific marketing activities will be conducted with this fee to understand the value they will receive.