Do Company-Owned Outlets contribute to the Hear Again America Brand Fund?
Hear_Again_America Franchise · 2025 FDDAnswer from 2025 FDD Document
Company-Owned Outlets will not contribute to the Brand Fund. In the 2024 fiscal year, we did not collect any Brand Fund Contributions.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 26–35)
What This Means (2025 FDD)
According to Hear Again America's 2025 Franchise Disclosure Document, Company-Owned Outlets do not contribute to the Brand Fund. The FDD also states that in the 2024 fiscal year, Hear Again America did not collect any Brand Fund Contributions.
While Hear Again America has not yet established a Brand Fund, they reserve the right to do so in the future. If a Brand Fund is established, franchisees may be required to contribute up to 3% of Net Sales. These funds would be used for advertising, branding, marketing, and promotional activities to benefit the Hear Again America brand and Franchised Businesses.
Even without a Brand Fund, franchisees are required to spend at least 12% of Net Sales per month on local marketing activities, with a recommendation to spend closer to 15%. This Marketing Spending Requirement is separate from any potential Brand Fund contributions. Franchisees must provide documentation to verify their compliance with the Marketing Spending Requirement, and failure to meet this requirement may result in the franchisee having to pay Hear Again America the shortfall as an additional Marketing Fee.