How long does an Hck Hot Chicken franchisee have to implement changes to the Marks after receiving notice?
Hck_Hot_Chicken Franchise · 2025 FDDAnswer from 2025 FDD Document
From time to time, in the HCK Hot Chicken Brand Standards Manual or in directives or bulletins supplemental thereto, Franchisor may add to, delete or modify any or all of the Marks and trade dress.
Franchisee shall, at its cost and expense, use, or cease using, as may be applicable, the Marks and/or trade dress, including any such modified or additional trade names, trademarks, service marks, logotypes and commercial symbols, in strict accordance with the procedures, policies, rules and regulations contained in the HCK Hot Chicken Brand Standards Manual or in written directives issued by Franchisor to Franchisee, as though they were specifically set forth in this Agreement.
Except as Franchisor may otherwise direct, Franchisee shall implement any such change within 60 days after notice thereof by Franchisor, at Franchisee's expense.
Source: Item 21 — FINANCIAL STATEMENTS (FDD page 54)
What This Means (2025 FDD)
According to Hck Hot Chicken's 2025 Franchise Disclosure Document, franchisees are generally required to implement any changes to the brand's Marks within 60 days of receiving notice from the franchisor. These changes are to be implemented at the franchisee's own cost and expense. This includes using or ceasing to use any modified or additional trade names, trademarks, service marks, logotypes, and commercial symbols.
This requirement ensures that all Hck Hot Chicken locations maintain a consistent brand image and comply with the latest standards set by the franchisor. The Hck Hot Chicken Brand Standards Manual contains the procedures, policies, rules and regulations that franchisees must follow. Franchisees are expected to adhere to these standards as if they were specifically outlined in the franchise agreement.
The franchisor has the right to add to, delete, or modify any or all of the Marks and trade dress from time to time. Franchisees must stay informed of these changes through the Hck Hot Chicken Brand Standards Manual or written directives issued by the franchisor. Failing to implement these changes within the specified timeframe could result in a breach of the franchise agreement.