What is the registration number for the Hardees trademark that was renewed on November 20, 1962?
Hardees Franchise · 2025 FDDAnswer from 2025 FDD Document
| Trademark | Registration No. | Registration Date |
|---|---|---|
| HARDEE’S | 741,048 | November 20, 1962 (Renewed) |
| 1,729,627 | November 3, 1992 (Renewed) | |
| 1,825,221 | March 8, 1994 (Renewed) |
Source: Item 13 — Trademarks (FDD pages 59–61)
What This Means (2025 FDD)
According to Hardees's 2025 Franchise Disclosure Document, the registration number for the Hardee's trademark, which was renewed on November 20, 1962, is 741,048. This registration is one of several trademarks owned by Hardees, as detailed in the document. Hardees grants franchisees the right to operate under the "Hardee's" name and use designated trademarks. These trademarks include trade names, service marks, logos, and other identifying symbols that distinguish the Hardees brand.
Hardees owns all rights to these Proprietary Marks, and franchisees' usage rights are defined in the Franchise Agreement. These marks are crucial for maintaining brand consistency and recognition across all franchise locations. The FDD emphasizes that franchisees must adhere to Hardees's rules when using these marks, preventing unauthorized modifications or uses that could dilute the brand's identity.
Understanding the specific registration details and usage guidelines for Hardees's trademarks is essential for prospective franchisees. It ensures they are aware of their rights and responsibilities in representing the brand and helps them avoid any potential legal issues related to trademark infringement or misuse. This information underscores the importance of reviewing the Franchise Agreement carefully to fully understand the scope and limitations of trademark usage rights.