What does the estimated cost for signage at a Hardees location include, and what does it assume?
Hardees Franchise · 2025 FDDAnswer from 2025 FDD Document
The type of signage installed is governed by local ordinances regarding height and size restrictions. The estimates included in the table above reflect the cost of faces signs only and assumes that all sign foundations and poles are already installed.
The low estimates assumes that the Franchised Location is located at a Travel Center Location or Gas and Convenience Location that does not meet the requirements of our Travel Center Program and includes exterior building signs and a 25-foot pole. A typical unit with a drive-thru has 2-4 illuminated directional signs.
The high estimate assumes your Franchised Restaurant is located at a Travel Center Location or Gas and Convenience Location that meets the requirements for our Travel Center Program – meaning, the location is within a ½ mile of an interstate or limited access highway and includes a combination of high rise pylon sign, streel level onsite pylon sign, monument sign, billboard or other highway sign.
Source: Item 7 — Estimated Initial Investment (FDD pages 36–39)
What This Means (2025 FDD)
According to Hardees's 2025 Franchise Disclosure Document, the estimated cost for signage ranges from $15,000 to $55,000. This cost covers the sign faces only and assumes that the sign foundations and poles are already installed at the location. The type of signage a Hardees franchisee can install is subject to local ordinances regarding height and size restrictions.
The low estimate for signage assumes the Hardees location is at a Travel Center or Gas and Convenience location that does not meet the requirements of Hardees's Travel Center Program. This includes exterior building signs and a 25-foot pole. A typical unit with a drive-thru has 2-4 illuminated directional signs.
The high estimate assumes the Hardees restaurant is located at a Travel Center or Gas and Convenience location that meets the requirements for Hardees's Travel Center Program, meaning it's within a ½ mile of an interstate or limited access highway. This includes a combination of a high rise pylon sign, street level onsite pylon sign, monument sign, billboard, or other highway sign. Prospective franchisees should investigate local signage ordinances and discuss signage options with Hardees to understand the specific requirements and costs for their location.