What does "Actions on Google" mean in the context of the Hardees franchise agreement?

According to Hardees's 2025 Franchise Disclosure Document, "Actions on Google" refers to Google's platform that facilitates the integration of licensed content and related services with assistive experiences across various Google products and services. This definition is found within a section defining terms used in the agreement.

In practical terms, this means Hardees may utilize Google's platform to integrate its content, such as menus, promotions, or ordering capabilities, into Google's ecosystem. This could include features like ordering food through Google Assistant or seeing Hardees' menu information in Google Search results.

For a prospective Hardees franchisee, understanding this definition is important because it clarifies how Hardees intends to leverage Google's technologies to enhance customer experience and potentially drive sales. It also highlights the importance of providing up-to-date and accurate content to Google to ensure seamless integration and optimal performance on the platform. The franchisee should inquire about any specific obligations or costs associated with participating in "Actions on Google" initiatives.