What is the registration date for the 'SAFER. STRONGER. TOGETHER.®' trademark used by Goldfish Swim School?
Goldfish_Swim_School Franchise · 2025 FDDAnswer from 2025 FDD Document
! ® | | | | | | | (standard character mark) | | | | | |
| Mark | Principal Or Supplemental | Serial Number | Registration Number | Application Date | Registration Date |
|---|---|---|---|---|---|
| GOLDFISH® | Principal | 4613647 | 9/30/2014 | ||
| (standard character mark) | |||||
| ® | Principal |
Source: Item 13 — TRADEMARKS (FDD pages 44–51)
What This Means (2025 FDD)
According to Goldfish Swim School's 2025 Franchise Disclosure Document, the registration date for the trademark 'SAFER. STRONGER. TOGETHER.®' is November 10, 2020. This trademark is registered on the Principal Register. The Principal Register offers more legal protection than the Supplemental Register.
Having a registered trademark on the Principal Register provides Goldfish Swim School with stronger legal rights to protect its brand identity. This registration helps prevent other businesses from using similar marks that could cause confusion among consumers. For a franchisee, this means they are operating under a brand with a legally defended identity, which can contribute to brand recognition and customer loyalty.
It is important for prospective franchisees to understand the strength and scope of the trademarks they are licensing. A well-protected trademark like 'SAFER. STRONGER. TOGETHER.®' can be a valuable asset, but franchisees should also be aware of the terms and conditions governing their use of the trademark as outlined in the franchise agreement.