How many Goldfish Swim School outlets were operating in Illinois at the start of 2023?
Goldfish_Swim_School Franchise · 2025 FDDAnswer from 2025 FDD Document
| S 2022 TO 2024 | ||||||||
|---|---|---|---|---|---|---|---|---|
| State | Year | Outlets at Start of Year | Outlets Opened | Termin -ations | Non- Renewals | Reacquired by Franchisor | Ceased Operations – Other Reasons | Outlets at End of the Year |
| Alabama | 2022 | 0 | 1 | 0 | 0 | 0 | 0 | 1 |
| 2023 | 1 | 2 | 0 | 0 | 0 | 0 | 3 | |
| 2024 | 3 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 68–76)
What This Means (2025 FDD)
According to Goldfish Swim School's 2025 Franchise Disclosure Document, there were 14 Goldfish Swim School outlets operating in Illinois at the start of 2023. This indicates the existing presence and market penetration of the Goldfish Swim School brand in Illinois at that time.
For a prospective franchisee, this figure provides insight into the existing competitive landscape within the state. It suggests that the brand is already established, which could be beneficial in terms of brand recognition and customer awareness. However, it also means that new franchisees will need to differentiate themselves and compete with existing Goldfish Swim School locations.
It is important to note that while there were 14 outlets at the start of 2023, one new outlet opened during the year, bringing the total to 15 by the end of 2023. This demonstrates the potential for growth within the Illinois market. A prospective franchisee should further investigate the performance and market saturation of existing locations to assess the viability of opening a new Goldfish Swim School in a specific territory within Illinois.