What is the application date for the 'WHERE THE EXPERIENCE IS GOLDEN! ®' trademark used by Goldfish Swim School?
Goldfish_Swim_School Franchise · 2025 FDDAnswer from 2025 FDD Document
istered with the Canadian Intellectual Property Office:
| Mark | Application | Registration | Application | Registration |
|---|---|---|---|---|
| Number | Number | Date | Date | |
| ® | TMA956000 | 11/22/2016 | ||
| (design plus words, letters, and/or | ||||
| numbers) | ||||
| GOLDFISH SWIM SCHOOL® | TMA956097 | 11/23/2016 | ||
| (standard character mark) | ||||
| ® | TMA948802 | 9/09/2016 | ||
| (design only) | ||||
| WHERE THE EXPERIENCE IS | TMA1044783 | 7/25/2019 | ||
| GOLDEN! ® | ||||
| (standard character mark) | ||||
| GOLDFISH ® | TMA1044784 | 7/25/2019 | ||
| (standard character mark) | ||||
| ® | TMA1055687 | 9/20/2019 | ||
| (design plus words, letters, and/or | ||||
| numbers) | ||||
| ® | TMA1055681 | 9/20/2019 | ||
| (design plus words, letters, and/or | ||||
| numbers) | ||||
| Mark | Application | Registration | Application | Registration |
| --- | --- | --- | --- | --- |
| Number | Number | Date | Date | |
| GOLDEN EXPERIENCE® | TMA1044782 | 7/25/2019 | ||
| (standard character mark) | ||||
| JUMP START CLINICS ® | TMA1044788 | 7/25/2019 | ||
| (standard character mark) | ||||
| ® | TMA1055695 | 9/20/2019 | ||
| (design plus words, letters, and/or | ||||
| numbers) | ||||
| THE SCIENCE OF | TMA1055693 | 9/20/2019 | ||
| SWIMPLAY ® | ||||
| (standard character mark) | ||||
| ® | TMA1055694 | 9/20/2019 | ||
| (design plus words, letters, and/or | ||||
| numbers) | ||||
| BUBBLES ® | TMA1055689 | 9/20/2019 | ||
| (standard character mark) |
**ITEM 14.
Source: Item 13 — TRADEMARKS (FDD pages 44–51)
What This Means (2025 FDD)
According to the 2025 Goldfish Swim School Franchise Disclosure Document, there are two application dates for the 'WHERE THE EXPERIENCE IS GOLDEN! ®' trademark. One application, TMA1044783, was filed on July 25, 2019. The other application was filed on September 30, 2014, with registration number 4613628.
Goldfish Swim School emphasizes the importance of trademarks to its franchise system. As a franchisee, you are authorized to operate under the 'Goldfish Swim School' name and utilize other designated marks. However, you must adhere to the franchisor's guidelines regarding trademark usage and promptly report any infringements or challenges.
While Goldfish Swim School does not have a duty to defend franchisees against claims arising from the use of their marks, they will reimburse expenses reasonably incurred in legal proceedings if the franchisee notifies them in a timely manner and complies with their directions. However, Goldfish Swim School will not cover expenses for independent legal counsel or costs associated with removing signage or discontinuing the use of a mark if required. Franchisees also bear the cost of adapting to new or modified marks adopted by the franchisor.