Are Golden Krust Caribbean Restaurant franchisees provided with samples of advertising materials at no cost?

According to Golden Krust Caribbean Restaurant's 2024 Franchise Disclosure Document, the company will periodically furnish franchisees with samples of advertising, marketing, and promotional formats and materials at no cost. These materials are funded by the Advertising Fund, which Golden Krust Caribbean Restaurant manages with sole discretion over creative concepts, materials, endorsements, and media placement.

While initial samples are free, franchisees must pay the direct production cost, plus shipping, handling, and storage charges to obtain multiple copies of these materials. This allows franchisees to obtain additional marketing resources while still contributing to the cost of production and distribution.

Franchisees are also permitted to create their own advertising materials, but Golden Krust Caribbean Restaurant must approve them before use. This ensures that all advertising aligns with the brand's standards and policies. Franchisees must also spend 1% of their annual gross sales on local marketing, including digital marketing, to promote their specific location.