Does Gokhale Method have the right to modify or discontinue the use of the Marks?
Gokhale_Method Franchise · 2024 FDDAnswer from 2024 FDD Document
We have the right to modify, add to, or discontinue use of the Marks, or to substitute different Marks, for use in identifying the Gokhale System and the businesses operating under the Marks. You must promptly comply with any required changes, revisions and/or substitutions, and will pay all the costs of modifying your signs, advertising materials, interior graphics and any other items which bear the Marks. We have no liability or obligation whatsoever with respect to any required modification or discontinuance of any Mark or the promotion of a substitute trademark, service mark or trade dress.
Source: Item 13 — TRADEMARKS (FDD pages 24–25)
What This Means (2024 FDD)
According to Gokhale Method's 2024 Franchise Disclosure Document, Gokhale Method retains the right to modify, add to, or discontinue the use of its Marks, or substitute different Marks, when identifying the Gokhale System and businesses operating under those Marks.
As a franchisee, you must promptly comply with any required changes, revisions, or substitutions to the Marks. Furthermore, you are responsible for covering all costs associated with modifying your signs, advertising materials, interior graphics, and any other items that display the Marks.
Gokhale Method assumes no liability or obligation regarding any required modification or discontinuance of any Mark or the promotion of a substitute trademark, service mark, or trade dress. This means that if Gokhale Method decides to change its branding, franchisees will bear the financial burden of updating their business's visual elements to align with the new Marks, without any financial assistance from Gokhale Method.