Does Gokhale Method require franchisees to purchase any equipment directly from them?
Gokhale_Method Franchise · 2024 FDDAnswer from 2024 FDD Document
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Prior to opening your Franchised Business, you must purchase the following equipment and furnishings from us: a Gokhale® Roller, a Gokhale Pain-Free™ Chair, 8 Stretchsit® Cushions, 8 Gokhale® Wedges, 8 Gokhale® Head Cushions, 8 copies of 8 Steps to a Pain-Free Back, and sufficient shirts or uniforms (if required by us). You must also obtain an application proprietary to GMI for an iPhone; there is no charge for this application. There are no other suppliers for these items, because they are proprietary to us and GME. Because these items are proprietary to us, we do not authorize other sources to supply these items nor do we permit you to purchase them elsewhere. We do not supply the specifications of these items to third parties. Other than these items, you may purchase other required equipment and supplies from any source that can provide equipment and supplies that meet our specifications.
No officer of GMI owns any interest in any supplier of equipment, furnishings or supplies other than Esther Gokhale's ownership of GME itself.
The items that you must purchase or obtain that must meet our specifications, but that you may obtain from any source are: an Apple MacBook with an Intel Core i5 processor or equivalent, MacOS 12 Monterey or later operating system, and at least 13 inch monitor; optionally an equivalent PC; an iPhone (iPhone 6S or later, running iOS 15 or above), iPad (running iOS 15 or above), or iPod Touch (with camera, 7th generation or later, running iOS 15 or above); a digital projector with sufficient brightness for your location; a projector screen with a diagonal measure of at least 60 inches; 1 exercise strap; 1 yoga mat; 2 pillows (not cervical pillows); 1 folding chairs; 2 height implements (e.g. buckwheat pillows or flannel sheets).
As a part of scheduling group Gokhale® Foundations courses, you must own or make available for use the following: one chair per student; one Stretchsit® Cushion per student; one Gokhale® Wedge per student; one Gokhale® Head Cushion per student; two pillows per student (you can use the institute's automated form to request students to bring their own); one yoga mat or equivalent lying surface per student (you can use the institute's automated form to request students to bring their own). GME is the only approved supplier of the items identified in this paragraph, except that you may purchase the chairs, pillows, and yoga mats from any supplier approved by us.
Exceptions to the above equipment requirements may be approved by GMI on a case-by-case basis.
Source: Item 8 — RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES (FDD pages 15–17)
What This Means (2024 FDD)
According to Gokhale Method's 2024 Franchise Disclosure Document, franchisees are required to purchase specific equipment and furnishings directly from the company. Prior to opening their franchised business, franchisees must purchase a Gokhale® Roller, a Gokhale Pain-Free™ Chair, 8 Stretchsit® Cushions, 8 Gokhale® Wedges, 8 Gokhale® Head Cushions, 8 copies of 8 Steps to a Pain-Free Back, and sufficient shirts or uniforms (if required by Gokhale Method). Additionally, franchisees must obtain an application proprietary to GMI for an iPhone, though there is no charge for this application. These items are proprietary to Gokhale Method and GME, and franchisees are not permitted to purchase them from other sources.
However, franchisees have the flexibility to purchase other required equipment and supplies from any source, provided that the items meet Gokhale Method's specifications. These items include an Apple MacBook with specific technical requirements, an iPhone, iPad, or iPod Touch with specified iOS versions, a digital projector, a projector screen, exercise strap, yoga mat, pillows and folding chairs.
As part of scheduling group Gokhale® Foundations courses, franchisees must own or make available chairs, Stretchsit® Cushions, Gokhale® Wedges, Gokhale® Head Cushions, pillows, and yoga mats for each student. GME is the only approved supplier of these items, except that franchisees may purchase the chairs, pillows, and yoga mats from any supplier approved by Gokhale Method. Exceptions to these equipment requirements may be approved by GMI on a case-by-case basis. This blend of required proprietary purchases and flexibility in sourcing other supplies is fairly common in franchising, allowing franchisors to maintain quality control over key branded items while giving franchisees some autonomy in procurement.