Where did Esther Gokhale teach the Gokhale Method before franchising?
Gokhale_Method Franchise · 2024 FDDAnswer from 2024 FDD Document
The postural methods and related techniques that we teach and that franchisees teach, and the products that we and franchisees sell are intended primarily for restoring the body's primal architecture and movement patterns. The methods, techniques and products offered by a Franchised Business are not generally known to the public. Courses in techniques and methods aiming to address the same issues are available in various locations throughout the world. Esther Gokhale has extensively researched postural methods and programs for teaching posture over the last 30 years. She has taught the Gokhale Method throughout the United States and in various parts of the world; the Gokhale Method is the subject of her book, 8 Steps to a Pain-Free Back, which has been widely advertised and distributed in the last fifteen years; she has also shown the Gokhale Method through national television and DVDs of these programs are being sold.
Source: Item 2 — BUSINESS EXPERIENCE (FDD page 10)
What This Means (2024 FDD)
According to the 2024 Gokhale Method Franchise Disclosure Document, Esther Gokhale has taught the Gokhale Method throughout the United States and in various parts of the world. She has also presented the Gokhale Method on national television.
Prior to franchising, Esther Gokhale's company, Gokhale Method Enterprise, Inc. (GME), was involved in teaching the Gokhale Method to individuals and employees of corporations. GME also focuses on developing and enhancing the Gokhale Method, conducting research and product development, and providing administrative and marketing services.
Esther Gokhale began teaching classes dedicated to posture for back pain in 1992. In April 2008, she published her book, 8 Steps to a Pain-Free Back, and subsequently started teaching group courses in posture to relieve back pain. These activities occurred before the franchise model was fully developed and implemented.