Who performs the CFO Services for Focus CFO?
Focus_Cfo Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisee's Equity Owner shall operate the Franchise as an Area President, working to generate new clients using Focus CFO's client development system and processes.
Except as set forth in Section 1.4, the Area President does not perform the CFO Services for clients of Focus CFO.
Rather, CFO Services will be performed by CFOs who have a non-exclusive license with Focus CFO to perform authorized CFO Services using the Focus CFO Marks to clients who have signed a Professional Services Agreement with Focus CFO.
- 1.4.
If Franchisee expresses an intent to provide CFO Services, Franchisee may either: (i) perform CFO Services on a limited basis as a CFO, as set forth in Attachment B Section 1.E.i., under a separate CFO Licensing Agreement with Focus CFO while maintaining its status as an Area President under this Agreement; or (ii) terminate this Agreement and its right to operate as an Area President and apply with Focus CFO to acquire a non-exclusive license to operate as a CFO under a Focus CFO Licensing Agreement.
Source: Item 23 — Receipts (FDD pages 37–126)
What This Means (2025 FDD)
According to the 2025 Focus Cfo Franchise Disclosure Document, CFO services are generally performed by CFOs who have a non-exclusive license with Focus CFO. These licensees use Focus CFO's marks to provide authorized CFO services to clients who have signed a Professional Services Agreement with Focus CFO.
However, the Area President (franchisee) typically does not perform the CFO services, but instead focuses on generating new clients using Focus CFO's client development system. There is an exception, though. If a franchisee expresses intent and has the expertise to provide CFO-level services, they may perform these services on a limited basis as a CFO under a separate CFO Licensing Agreement with Focus CFO, while still maintaining their status as an Area President. Alternatively, they can terminate their Franchise Agreement as an Area President and apply for a non-exclusive license to operate solely as a CFO under a Focus CFO Licensing Agreement.
It is important to note that all client contracts for CFO Services must be entered into by Focus CFO, not the franchisee. Focus CFO uses a standard Professional Service Agreement (PSA) for all client engagements, and franchisees are responsible for coordinating the preparation and execution of these agreements through a centralized process. Client payments are made directly to Focus CFO, who then compensates the franchisee as an independent contractor according to a Compensation Policy.