Before joining Focus Cfo in 2024, what was Jessica Haywood's role at EOS Worldwide?
Focus_Cfo Franchise · 2025 FDDAnswer from 2025 FDD Document
Jessica joined Focus CFO in 2024 as our Vice President of Marketing. Prior to joining Focus CFO, Jessica held roles as Demand Generation Manager and Director of Marketing and Media with EOS Worldwide from 2022 to 2024, Inbound Strategist and Leadership Team Member with Hivehouse Digital from 2021 to 2022 and Inbound Specialist at Whole Brain Group from 2017 to 2021.
Source: Item 2 — Business Experience (FDD pages 8–9)
What This Means (2025 FDD)
According to the 2025 Focus Cfo Franchise Disclosure Document, Jessica Haywood joined Focus Cfo in 2024 as the Vice President of Marketing. Prior to this, from 2022 to 2024, she held roles as Demand Generation Manager and Director of Marketing and Media with EOS Worldwide. Before her time at EOS Worldwide, Haywood was an Inbound Strategist and Leadership Team Member with Hivehouse Digital from 2021 to 2022, and an Inbound Specialist at Whole Brain Group from 2017 to 2021.
This information is relevant for prospective Focus Cfo franchisees as it provides insight into the professional backgrounds and experience of the company's leadership team. Knowing that the Vice President of Marketing has experience in marketing and media, demand generation, and inbound strategy can be reassuring.
Specifically, Haywood's previous roles at EOS Worldwide, Hivehouse Digital, and Whole Brain Group suggest she has a diverse background in marketing, which could be beneficial for Focus Cfo's marketing strategies and initiatives. This can give franchisees confidence in the marketing support and guidance they will receive from the franchisor.