Are graphic designs and related intellectual property considered confidential and proprietary for Focalpoint Coaching?

According to Focalpoint Coaching's 2025 Franchise Disclosure Document, graphic designs and related intellectual property are considered confidential and proprietary information. Franchisees acknowledge they do not acquire any interest in this confidential information, other than the right to use it as specified by Focalpoint Coaching during the term of the Franchise Agreement. This information is considered proprietary and includes Focalpoint Coaching's trade secrets.

As a Focalpoint Coaching franchisee, you are only allowed to use the graphic designs and intellectual property as instructed by the company. You cannot claim ownership or rights to these materials beyond the scope of the franchise agreement. This ensures that Focalpoint Coaching maintains control over its brand and image, and that all franchisees operate under a consistent standard.

The Franchise Agreement specifies that franchisees must protect this confidential information. This obligation extends not only during the term of the agreement but also after its termination. This prevents former franchisees from using Focalpoint Coaching's proprietary information to compete against the company or current franchisees. Franchisees must agree not to disclose or use this information for the benefit of any other person or entity.

Furthermore, any ideas, concepts, techniques, or materials related to the Focalpoint Coaching business, whether or not they are protectable intellectual property, are deemed to be the sole and exclusive property of the franchisor. This includes anything created by the franchisee or their employees. Franchisees must disclose any such creations to Focalpoint Coaching and agree to take any action necessary to evidence the franchisor's ownership or to help the franchisor obtain intellectual property rights.