Can Focalpoint Coaching designate any other information as confidential or proprietary?

According to the 2025 Focalpoint Coaching Franchise Disclosure Document, Focalpoint Coaching can designate information as confidential or proprietary. The agreement specifies numerous categories of information considered confidential, including site selection criteria, training materials, sales techniques, client lists, supplier information, operating results, and computer systems.

Beyond these specifically listed items, Focalpoint Coaching retains the right to designate 'any other information that Franchisor reasonably designates as confidential or proprietary' as confidential. This gives Focalpoint Coaching broad discretion to protect information it deems valuable to the franchise system.

For a prospective franchisee, this means that the scope of confidential information isn't limited to the items explicitly listed in the franchise agreement. Focalpoint Coaching can, at any time, designate additional information as confidential, and the franchisee will be bound to protect it. This could include new strategies, technologies, or data analysis methods developed during the franchise term. Franchisees should stay aware of any new designations made by Focalpoint Coaching to avoid unintentionally violating the confidentiality agreement.