For Fly To Fit, who pays for maintaining the brand website?
Fly_To_Fit Franchise · 2024 FDDAnswer from 2024 FDD Document
(Section 9.3)
- G. Website. We will maintain a website for the Fly To Fit brand, which will include your business information and telephone number. (Section 5.5)
Advertising
Our obligation.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 23–30)
What This Means (2024 FDD)
According to Fly To Fit's 2024 Franchise Disclosure Document, Fly To Fit will maintain a website for the brand, which will include the franchisee's business information and telephone number. The FDD also states that the brand website may be paid for by the Marketing Fund.
Fly To Fit franchisees should be aware that while the franchisor maintains the brand website, the costs associated with this maintenance may be covered by the Marketing Fund, to which franchisees contribute 1% of gross sales per month. This means that a portion of each franchisee's monthly contribution to the Marketing Fund could be used to maintain the brand website.
It is important for prospective Fly To Fit franchisees to understand how the Marketing Fund is used and what portion of it is allocated to website maintenance. Franchisees should also inquire about the content and features of their individual business information on the website, as well as any opportunities for additional advertising or promotion on the site.