When did Retail acquire 100% of the

According to Flowerama's 2024 Franchise Disclosure Document, Retail acquired 100% of Flowerama's issued and outstanding shares of stock on August 1, 2011. Retail is identified as 1-800-Flowers Retail Inc., a Delaware corporation, and a wholly-owned subsidiary of 1-800-Flowers.com, Inc., which is Flowerama's parent company.

For a prospective franchisee, this information is relevant because it clarifies the ownership structure of Flowerama. Knowing that Flowerama is a wholly-owned subsidiary of 1-800-Flowers.com, Inc. through Retail provides insight into the financial backing and potential resources available to the franchise system. This structure may offer a degree of stability and access to resources that might not be available to a standalone franchise.

However, the FDD also states that 1-800-Flowers does not guarantee Flowerama's performance under the Franchise Agreement. This means that while Flowerama benefits from being part of the 1-800-Flowers.com corporate structure, the parent company is not directly liable for Flowerama's obligations to its franchisees. Therefore, prospective franchisees should carefully evaluate Flowerama's financial performance and business plan independently.