How many hours of classroom training are dedicated to 'Welcome and introduction to System' in the Flowerama initial training program?

According to Flowerama's 2024 Franchise Disclosure Document, the initial training program includes 2 hours of classroom training dedicated to 'Welcome and introduction to System'. This training takes place at Cedar Falls, IA, Jericho, NY, or virtually.

This initial training is designed to provide new Flowerama franchisees with a foundational understanding of the Flowerama system. The 'Welcome and introduction to System' module likely covers the brand's history, mission, values, operational standards, and the overall structure of the franchise network. This module aims to integrate the franchisee into the Flowerama brand and set the stage for more detailed training in other areas.

In addition to the classroom training, Flowerama also provides on-the-job training, though the hours for this component vary based on the franchisee's needs. The initial training program is a minimum of four weeks, combining both classroom and on-the-job training. Franchisees are encouraged to extend their on-the-job training in company-owned outlets for up to six weeks to gain more confidence in managing day-to-day operations. This extended training is unpaid.

Flowerama may also offer virtual training, assistance, and inspections, allowing portions of the initial training program to be conducted remotely. This flexibility can be beneficial for franchisees who may have difficulty traveling to the training locations. The cost of the initial training program is included in the Initial Franchise Fee, but franchisees are responsible for their own expenses, such as wages, transportation, meals, and lodging.