Where is the 'Introduction' portion of the Flowerama training program for existing co-branded centers held?
Flowerama Franchise · 2024 FDDAnswer from 2024 FDD Document
do not directly or indirectly constitute, suggest, infer or imply that we control any aspect or element of the day-to-day operations of your Flowerama Center, but only constitute standards to which you must adhere when exercising your control over the day-to-day operations of your Flowerama Center consistent with our policies. (Franchise Agreement, Section 14).
Training
After you obtain your Flowerama Center location, but not later than 6 weeks before the opening of your Flowerama Center, we will train you and/or a person designated by you as follows at our Cedar Falls, Iowa headquarters, our Cedar Falls area company-owned Flowerama Centers, through a virtual communication platform and/or the 1-800-Flowers headquarters in Jericho, New York.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 38–52)
What This Means (2024 FDD)
According to Flowerama's 2024 Franchise Disclosure Document, the initial training program for existing Flowerama centers co-branded with 1-800-Flowers includes an 'Introduction' portion. However, the document does not specify the location where the 'Introduction' portion of this training program is held.
The FDD mentions that training can occur at the Cedar Falls, Iowa headquarters, Cedar Falls area company-owned Flowerama Centers, through a virtual communication platform, and/or the 1-800-Flowers headquarters in Jericho, New York. It is possible that the 'Introduction' is held at one or more of these locations, or potentially another location not listed.
A prospective franchisee should clarify with Flowerama where the 'Introduction' portion of the training program for existing co-branded centers is specifically conducted to fully understand the training logistics and potential travel requirements.