What is the Flowerama franchise agreement's definition of 'Internet'?
Flowerama Franchise · 2024 FDDAnswer from 2024 FDD Document
- (iii) "Electronic Commerce" means offering and selling merchandise and services associated with the Marks, and receiving and accepting orders and payment for that merchandise and services, directly or indirectly, through any means of electronic communication, including receiving and accepting orders over the Internet.
Source: Item 23 — RECEIPTS (FDD pages 77–300)
What This Means (2024 FDD)
According to Flowerama's 2024 Franchise Disclosure Document, the franchise agreement does not explicitly define the term "Internet." However, it does define the term "Electronic Commerce" which includes receiving and accepting orders over the Internet.
Specifically, the agreement defines "Electronic Commerce" as offering and selling merchandise and services associated with the Flowerama trademarks, and receiving and accepting orders and payment for that merchandise and services, directly or indirectly, through any means of electronic communication, including receiving and accepting orders over the Internet. This definition is important for franchisees as it clarifies the scope of activities considered "Electronic Commerce" and how they relate to the Flowerama brand.
This definition is relevant to how Flowerama franchisees can engage in online sales and marketing activities. It indicates that any online sales activities using Flowerama's trademarks are subject to the terms of the franchise agreement. Franchisees should pay close attention to this definition to ensure they comply with Flowerama's standards and guidelines for online operations. It is important to understand how the franchise agreement regulates online sales, marketing, and order fulfillment to avoid any potential breaches of contract.