Does Floors To Go maintain the website provided to the Floors To Go franchisee?
Floors_To_Go Franchise · 2025 FDDAnswer from 2025 FDD Document
You will be provided a website, maintained by us, on the domain www.floorstogo.com for each of your FTG Showrooms.
From time to time, additional features
and benefits may be added to the website, for which we reserve the right to charge a fee to assist in covering costs, including, but not limited to, the costs of developing, implementing and maintaining said features and benefits. In addition, we reserve the right to require you to use "Floors To Go" in your fictitious trade name and make it a permanent part of your exterior signage. If you choose to develop an independent website, it must comply with our trademark, service mark, logo and advertising requirements, as well as any of our applicable policies and procedures. Therefore, among other things, you must (i) obtain our prior written approval of any Internet domain name and home page addresses used for your independent website, (ii) obtain our prior written approval of all hyperlinks and other links to appear on your independent website, and (iii) restrict your use of any materials in which any third party has any interest. Upon your request and our prior written approval, if you include "Floors To Go" in your fictitious trade name and make it a permanent part of your exterior signage, a hyperlink to your independent website will be placed on the website that we maintain for your Showroom.
Source: Item 23 — RECEIPTS (FDD pages 47–204)
What This Means (2025 FDD)
According to the 2025 Floors To Go Franchise Disclosure Document, Floors To Go franchisees will be provided with a website on the domain www.floorstogo.com, which Floors To Go maintains for each FTG Showroom. This means that franchisees do not have to worry about the technical aspects of running and updating their website, as Floors To Go handles these responsibilities.
Floors To Go may add additional features and benefits to the website over time. However, Floors To Go reserves the right to charge a fee to cover the costs of developing, implementing, and maintaining these new features. This implies that while the basic website is maintained by Floors To Go, franchisees may incur additional expenses for enhanced functionalities.
Floors To Go also reserves the right to require franchisees to use "Floors To Go" in their fictitious trade name and as part of their exterior signage. If a franchisee chooses to develop an independent website, it must comply with Floors To Go's trademark, service mark, logo, and advertising requirements. The franchisee must obtain prior written approval for the domain name, home page addresses, and hyperlinks used on their independent website. If the franchisee includes "Floors To Go" in their trade name and signage with Floors To Go's approval, Floors To Go will place a hyperlink to the franchisee's independent website on the website that Floors To Go maintains for the showroom.