On what date was the "Floors To Go" (SM) trademark registered?

According to Floors To Go's 2025 Franchise Disclosure Document, the Floors To Go (SM) trademark was registered on April 10, 2007. This registration is listed under registration number 3,227,579 and is registered on the Principal register. Additionally, a stylized lettering version of the Floors To Go trademark was initially registered earlier on July 4, 1995 under registration number 1,903,872.

For a prospective franchisee, understanding the trademark registration dates is important because it establishes the legal foundation upon which Floors To Go protects its brand. The franchisor's diligence in maintaining these trademarks, as evidenced by the renewals, ensures that franchisees can operate under a recognized and legally defended brand name. This protection extends to defending franchisees against infringement claims related to their authorized use of the Floors To Go marks.

The FDD also indicates that Floors To Go will defend franchisees against any claims of infringement related to the use of their licensed marks. Floors To Go also requires franchisees to notify them immediately of any infringement or challenges to the use of the marks, allowing Floors To Go to take appropriate action. Floors To Go is required to indemnify franchisees for expenses or damages from any administrative or judicial proceeding involving a mark licensed to them. This demonstrates the franchisor's commitment to protecting its brand and supporting its franchisees in maintaining brand integrity.

It is also important to note that franchisees are prohibited from incorporating "Floors To Go" or any confusingly similar names into their legal business name or domain names, but are authorized and required to adopt a fictitious trade name incorporating the words "Floors To Go." This requirement ensures uniformity and prevents potential legal issues related to trademark infringement or brand confusion.