In what year was the Fitstop brand and concept founded by Peter Hull in Australia?

According to Fitstop's 2024 Franchise Disclosure Document, the Fitstop brand and concept was founded in Australia by Peter Hull in 2013. Hull has been the Managing Director of the Affiliate Franchisor since 2013 and has served as the Managing Director for Fitstop since its inception in 2022.

This indicates that the Fitstop brand has been established for over a decade, initially in Australia, before expanding its operations and offering franchises in the United States. The experience of Peter Hull in leading the brand since its inception could be a positive factor for prospective franchisees, as it suggests a level of stability and knowledge within the leadership team.

It's important to note that while the brand was founded in 2013, Fitstop USA, Inc. was incorporated in Delaware on July 22, 2022. The Affiliate Franchisor, Fitstop Australia Pty Ltd, was formed in 2014 and has been offering franchises substantially similar to those offered in the US since January 2017. As of December 31, 2023, there were 125 Fitstop franchises open and operating under the Proprietary Marks pursuant to an agreement with Affiliate Franchisor.