What is the process for Fitstop to provide prior written consent for a franchisee to advertise in a contiguous, unassigned area?
Fitstop Franchise · 2024 FDDAnswer from 2024 FDD Document
o our reserved rights detailed below in this Section. You may accept business and inquiries from prospective and existing members and customers (each, a "Member") via your Franchised Business, provided you: (i) only provide the Approved Services and Approved Products at and from the Premises, unless we agree otherwise in a separately-signed agreement; and (ii) do not market the Franchised Business or otherwise solicit any potential customers or members outside of your Designated Territory.
- 2.3 Reservation of Rights.
Source: Item 23 — RECEIPTS (FDD pages 50–135)
What This Means (2024 FDD)
Based on the 2024 Fitstop Franchise Disclosure Document, franchisees are generally restricted from marketing their Fitstop business outside of their designated territory. Specifically, franchisees cannot market the Franchised Business or otherwise solicit any potential customers or members outside of their Designated Territory.
However, the FDD does not explicitly detail the process for obtaining Fitstop's prior written consent to advertise in a contiguous, unassigned area. The document does state that franchisees must conduct the Franchise only from the Premises and must not change the Premises from which the Franchise is conducted without Fitstop's prior written consent. Additionally, any social media activity proposed by the franchisee that does not conform with the Manual(s) must be approved in writing by Fitstop in advance.
Therefore, a prospective Fitstop franchisee should seek clarification from Fitstop regarding the specific procedures and criteria for requesting and obtaining written consent to advertise outside of their designated territory, including in contiguous, unassigned areas. Understanding these procedures is crucial for franchisees looking to expand their marketing reach beyond their initial territory.