What was the net change in the number of company-owned Fitstop outlets during 2023?
Fitstop Franchise · 2024 FDDAnswer from 2024 FDD Document
et Summary For Years 2021 to 2023
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2021 | 0 | 0 | 0 |
| 2022 | 0 | 0 | 0 | |
| 2023 | 0 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 47–49)
What This Means (2024 FDD)
According to Fitstop's 2024 Franchise Disclosure Document, the net change in the number of company-owned outlets during 2023 was an increase of one location. At the start of 2023, Fitstop had zero company-owned outlets. By the end of 2023, Fitstop had one company-owned outlet. This represents a net change of +1.
For a prospective franchisee, this indicates that Fitstop is still in the early stages of developing its company-owned store model. The fact that they opened their first company-owned location in 2023 suggests that they are beginning to invest in corporate-owned locations, which could be a positive sign for the brand's long-term growth and stability.
However, with only one company-owned location, prospective franchisees have limited data on the performance and operational strategies of corporate-run Fitstop locations. It would be beneficial for potential franchisees to inquire about the performance metrics of this company-owned store and the franchisor's plans for future company-owned expansion.