How many company-owned Fitstop outlets were opened in California during 2023?
Fitstop Franchise · 2024 FDDAnswer from 2024 FDD Document
| Year | Outlets at Start of Year | Outlets Opened | Outlets Reacquired From Franchisee | Outlets Closed | Outlets Sold to Franchisee | Outlets at End of the Year | |
|---|---|---|---|---|---|---|---|
| California | 2021 | 0 | 0 | 0 | 0 | 0 | 0 |
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 | |
| 2023 | 0 | 1 | 0 | 0 | 0 | 1 | |
| Totals | 2021 | 0 | 0 | 0 | 0 | 0 | 0 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 47–49)
What This Means (2024 FDD)
According to Fitstop's 2024 Franchise Disclosure Document, there was one company-owned Fitstop outlet opened in California during 2023. The table provided in Item 20 details the status of company-owned outlets from 2021 to 2023, showing that in 2023, one company-owned outlet was opened in California, bringing the total number of company-owned outlets in California to one by the end of that year.
This information is valuable for prospective franchisees as it provides insight into Fitstop's growth strategy and presence in specific markets. The fact that Fitstop opened a company-owned outlet in California could indicate a strategic move to establish a corporate presence in that state, possibly to support and oversee franchise operations or to test new market strategies.
It is important to note that while one company-owned location opened, there may be more franchised locations. Reviewing the full Item 20 and comparing company-owned versus franchised growth can give a better picture of Fitstop's overall expansion approach. Additionally, prospective franchisees should inquire about the performance and strategic goals of company-owned locations versus franchised ones to understand how Fitstop supports both types of outlets.