Who owns the 'A FOCUSED FACIAL BAR' trademark for Face Foundrie?
Face_Foundrie Franchise · 2025 FDDAnswer from 2025 FDD Document
| Mark | Registration No. | Registration Date | Owner |
|---|---|---|---|
| FACE FOUNDRIÉ | 6131797 | August 18, 2020 | 2F Holdings L.L.C. |
| 6257906 | January 26, 2021 | 2F Holdings L.L.C | |
| 6449466 | August 10, 2021 | 2F Holdings L.L.C | |
| A FOCUSED FACIAL BAR | 6259517 | February 2, 2021 | 2F Holdings L.L.C |
| I REALLY LIKE YOUR FACE | 6152770 | September 15, 2020 | 2F Holdings L.L.C |
| WE WANT TO TOUCH YOUR FACE | 6712950 | April 26, 2022 | 2F Holdings L.L.C |
Source: Item 13 — TRADEMARKS (FDD pages 46–47)
What This Means (2025 FDD)
According to Face Foundrie's 2025 Franchise Disclosure Document, the trademark 'A FOCUSED FACIAL BAR' is owned by 2F Holdings L.L.C. This entity also owns several other trademarks associated with the Face Foundrie brand. The registration date for the 'A FOCUSED FACIAL BAR' trademark is February 2, 2021, and its registration number is 6259517.
For a prospective Face Foundrie franchisee, this means that while they are granted the right to use the 'A FOCUSED FACIAL BAR' trademark, they do not own it. The franchisee's right to use the trademark is governed by the Franchise Agreement and is non-exclusive. Face Foundrie, in turn, licenses the trademark from its parent company, 2F Holdings L.L.C.
It is important for franchisees to adhere to the guidelines provided in the Franchise Agreement and Operations Manual regarding the use of trademarks. Unauthorized use or alteration of the trademarks is prohibited. Franchisees must also promptly notify Face Foundrie of any potential infringements or challenges to the trademarks. Face Foundrie retains control over any legal proceedings related to the trademarks, including litigation and settlement decisions.
This arrangement is typical in franchising, where the franchisor owns the brand's intellectual property and grants franchisees the right to use it under specific conditions. Franchisees benefit from using established and recognized trademarks, while the franchisor maintains control over brand standards and protects its intellectual property rights.