What is the effective date of the License Agreement between Expense Reduction Analysts and Evercertain Limited?
Expense_Reduction_Analysts Franchise · 2025 FDDAnswer from 2025 FDD Document
We derive the right to use the Mark from a license agreement we entered into with Evercertain Limited effective as of January 3, 2020 (the "License Agreement"), in accordance with and pursuant to a separate license agreement entered into between Evercertain Limited and MICO, also effective January 3, 2020. Under the License Agreement, we have the right to use the Marks, as well as license third parties the right to use the Marks to operate Franchised Businesses.
MICO, does not have a federal registration for some of the above trademarks. Therefore, these trademarks do not have many legal benefits and rights as federally registered trademarks do. If our right to use these trademarks is challenged, you may have to change to an alternative trademark, which may increase your expenses.
Source: Item 13 — TRADEMARKS (FDD pages 38–39)
What This Means (2025 FDD)
According to Expense Reduction Analysts's 2025 Franchise Disclosure Document, the License Agreement between Expense Reduction Analysts and Evercertain Limited became effective on January 3, 2020. This agreement grants Expense Reduction Analysts the right to use certain Marks and to license these Marks to third parties for operating Franchised Businesses. A separate license agreement between Evercertain Limited and MICO also took effect on the same day, January 3, 2020.
This License Agreement is crucial for prospective Expense Reduction Analysts franchisees because it establishes the legal foundation for the brand's trademarks. Without this agreement, Expense Reduction Analysts would not have the right to license the use of its Marks to franchisees. The FDD also notes that MICO does not have a federal registration for some of the trademarks, which could present legal challenges and potentially require franchisees to switch to alternative trademarks, incurring additional expenses.
It is important for potential Expense Reduction Analysts franchisees to understand the implications of this licensing arrangement. While Expense Reduction Analysts has the right to license the Marks, the lack of federal registration for some trademarks introduces a level of risk. Franchisees should inquire about the specific trademarks that lack federal registration and the potential impact on their business if a change becomes necessary. Understanding these risks and the associated costs will help franchisees make informed decisions about their investment.
Prospective franchisees should also confirm whether there have been any challenges to the trademarks since the effective date of the License Agreement and whether any litigation is pending that could affect the use of the Marks. This due diligence will provide a clearer picture of the stability and security of the Expense Reduction Analysts brand and its trademarks.