What symbols or designations must the Exit franchisee use with the Proprietary Marks?

According to Exit's 2025 Franchise Disclosure Document, franchisees must use specific symbols or designations in conjunction with the Proprietary Marks. The agreement states that franchisees are required to use the SM, TM, or ® symbols and designations, as applicable, when using the Proprietary Marks.

This requirement ensures that Exit's trademarks are properly identified and protected. By using these symbols, franchisees help to inform the public that the marks are claimed as trademarks or are registered, which can help prevent infringement and maintain the brand's integrity. This is a standard practice in franchising, as franchisors need to protect their brand identity and trademarks.

Failure to adhere to this requirement could potentially lead to a breach of the franchise agreement. It is important for prospective Exit franchisees to understand and comply with all guidelines regarding the use of Proprietary Marks to maintain a good standing with the franchisor and avoid any legal issues.