Who can amend the Exit Logo and Signage Standards?
Exit Franchise · 2025 FDDAnswer from 2025 FDD Document
- b) Use Requirements. Sales Representative's privilege to use the marks, and the privilege to use EXIT [Trade Name] yard signs, "SOLD" signs, business cards, promotional material, letterhead, and any other item which bears such marks or bears any other distinguishing characteristic of the EXIT [Trade Name] organization, is contingent upon:
- i) Sales Representative's observance of and adherence to the EXIT Logo and Signage Standards which can be found on the Resource Center and from time to time will be amended only by EXIT;
Source: Item 23 — RECEIPT (FDD pages 42–235)
What This Means (2025 FDD)
According to Exit's 2025 Franchise Disclosure Document, Exit authorizes sales representatives to use Exit's logo and name on business cards, letterhead, yard signs, and other real estate materials approved by Exit. However, the sales representative's privilege to use these marks, including yard signs, business cards, and promotional material, is contingent upon their observance of and adherence to the Exit Logo and Signage Standards.
The FDD specifies that the Exit Logo and Signage Standards can be found on the Resource Center and "from time to time will be amended only by EXIT." This means that Exit retains sole control over any changes to these standards.
For a prospective Exit franchisee, this indicates that while they are permitted to use Exit's branding, they must adhere to the standards set by Exit. They do not have the authority to alter the logo or signage without Exit's approval. This ensures brand consistency across all Exit franchises and protects the company's trademarks.