Under the Even Hotels agreement, what is included in the definition of 'Confidential Information'?

According to Even Hotels' 2025 Franchise Disclosure Document, the definition of Confidential Information encompasses a wide array of data and materials that are not publicly accessible. This includes strategic business information, capabilities, financial details, business plans, marketing strategies, and pricing of services. Documentation and portals related to services, information technology systems and processes, technical specifications, designs, processes, procedures, reports, source code, and databases also fall under this definition.

Furthermore, any information used for logging onto, accessing, or using the services, customer information (excluding cardholder data), the terms of the agreement itself, and any information required to be kept confidential by applicable law are considered Confidential Information. This information can be in any form, whether oral, written, graphic, electronic, or otherwise, including all copies and derivatives.

For a prospective Even Hotels franchisee, this means they must treat all non-public information received from Even Hotels with utmost care and discretion. Franchisees are obligated to protect this information, limit access to only those employees and service providers with a need to know and who are bound by similar confidentiality obligations, and avoid disclosing or using the information except as explicitly permitted in the agreement. This extends to safeguarding the information with at least a reasonable degree of care and returning or destroying the information at Even Hotels' request.