What are the requirements for Even Hotels regarding Revenue Management Certification and Sales staffing?
Even_Hotels Franchise · 2025 FDDAnswer from 2025 FDD Document
Hotels will still be required, at all times, to follow the applicable brand Standards for Revenue Management Certification and Sales staffing. These requirements may vary for dual-brand Hotels.
If a Hotel is operated by a first time Holiday owner-operator or is converted from a competitor brand, the Hotel will be required to join IHG Commercial Services for at least the first year of operation of the Hotel. If a Hotel has applied for and receiveda waiver, the waiver will be reviewed by Holiday on an annual basis. Approval of a waiver is also subject to review in circumstances such as a change of ownership, management company or key personnel at the Hotel.
IHG Revenue Services is a service that includes revenue management advisory services and Yielding, Pricing & Inventory Management services performed in cooperation with your Hotel.
IHG Commercial Services is a broader program that includes but is not limited to: (1) revenue management advisory services; (2) Yielding, Pricing & Inventory Management advisory services; (3) sales and property support advisory services; and (4) digital marketing and activation services performed in cooperation with your Hotel.
From time to time, SCH may require that voco hotels participate in IHG Commercial and IHG Revenue Services. These services will require the payment of additional fees, and you must sign either the IHG Commercial Services Agreement or the IHG Revenue Services Agreement attached as Exhibit G-2 to
this disclosure document, as applicable. The agreement terminates twelve (12) months from the effective date, or either party may terminate the agreement upon ninety (90) days advance written notice. The agreement will also terminate if the Hotel participates with an uncertified third-party intermediary. The term is automatically renewed for successive one-year periods unless at least thirty (30) days written notice is given before the end of the current term.
Source: Item 6 — OTHER FEES (FDD pages 30–52)
What This Means (2025 FDD)
According to Even Hotels' 2025 Franchise Disclosure Document, franchisees must adhere to the brand's standards for Revenue Management Certification and Sales staffing. These standards are applicable at all times, though they may be different for dual-brand hotels.
Additionally, if a hotel is operated by a first-time Holiday owner-operator or is converted from a competitor brand, it is required to join IHG Commercial Services for at least the first year of operation. This requirement may be waived, but waivers are reviewed annually and are subject to review if there are changes in ownership, management, or key personnel. IHG Commercial Services includes revenue management advisory services, Yielding, Pricing & Inventory Management advisory services, sales and property support advisory services, and digital marketing and activation services performed in cooperation with the Hotel.
IHG Revenue Services is a service that includes revenue management advisory services and Yielding, Pricing & Inventory Management services performed in cooperation with your Hotel. From time to time, SCH may require that voco hotels participate in IHG Commercial and IHG Revenue Services. These services will require the payment of additional fees, and the franchisee must sign either the IHG Commercial Services Agreement or the IHG Revenue Services Agreement attached as Exhibit G-2 to this disclosure document, as applicable. The agreement terminates twelve (12) months from the effective date, or either party may terminate the agreement upon ninety (90) days advance written notice. The agreement will also terminate if the Hotel participates with an uncertified third-party intermediary. The term is automatically renewed for successive one-year periods unless at least thirty (30) days written notice is given before the end of the current term.
Prospective franchisees should inquire with Even Hotels about the specific requirements and standards for Revenue Management Certification and Sales staffing to fully understand the obligations and potential costs involved. Understanding these requirements is crucial for budgeting and operational planning.