Is the Even Hotels license granted for a specific site or multiple locations?
Even_Hotels Franchise · 2025 FDDAnswer from 2025 FDD Document
Holiday does not typically grant licenses for exclusive areas or territories. The License will be for a specific site only and for the licensing of one hotel. The License applies to the location specified in it and to no other location. You will not receive an exclusive territory. In special circumstances, when, in Holiday's judgment, special considerations warrant, Holiday may grant exclusive or protected areas within which it will not license another EVEN® Hotel; however in such cases the License would still be for a specific site only and for the licensing of one hotel only. You may face competition from other licensees, from hotels that Holiday or its affiliates own, or from other channels of distribution or competitive brands that Holiday or its affiliates control.
Source: Item 12 — TERRITORY (FDD pages 82–83)
What This Means (2025 FDD)
According to Even Hotels' 2025 Franchise Disclosure Document, the license granted is for a specific site only. The license allows for the operation of one hotel at the location specified in the agreement. Even Hotels does not typically grant licenses for exclusive areas or territories.
While franchisees do not receive an exclusive territory, Even Hotels may, under special circumstances, grant exclusive or protected areas. However, even in these cases, the license remains specific to a single site and for the operation of only one hotel. This means that franchisees may face competition from other licensees, hotels owned by Holiday or its affiliates, or other channels of distribution or competitive brands controlled by Holiday or its affiliates.
This arrangement is typical in the hotel franchising industry, where brand recognition and consistency are prioritized. Prospective franchisees should be aware that they will not have a guaranteed territory free from competition from other Even Hotels locations or related brands. It is important to conduct thorough market research to assess the potential for competition in the chosen location.