What does 'Company' refer to in the Even Hotels FDD?

According to the 2025 Even Hotels Franchise Disclosure Document, the term "Company" has different meanings depending on the context. In the context of fountain beverages, "Company" refers to The Coca-Cola Company. Specifically, the FDD states, "'Company' means The Coca-Cola Company, acting by and through its Coc". This definition is relevant to the section discussing fountain beverages served at Even Hotels locations.

In the context of financial statements, the term "Company" refers to Holiday Hospitality Franchising, LLC. The FDD states, "Holiday Hospitality Franchising, LLC (the "Company") is a wholly owned subsidiary of InterContinental Hotels Group PLC (UK)". This definition is important for understanding the financial structure and agreements related to the Even Hotels franchise system.

For a prospective Even Hotels franchisee, it's crucial to understand which "Company" is being referenced in different sections of the FDD. When discussing beverage agreements and fountain syrups, "Company" refers to Coca-Cola. When reviewing financial information, "Company" refers to Holiday Hospitality Franchising, LLC, the entity responsible for franchising the Even Hotels brand. This distinction is vital for clarity when navigating the legal and operational aspects of the franchise agreement.