What is the timeframe for Epcon Communities to approve or disapprove franchisee advertising and promotional plans and materials?
Epcon_Communities Franchise · 2025 FDDAnswer from 2025 FDD Document
- 7.3 All advertising, promotions and marketing carried out by Franchisee in any media shall be conducted in a dignified manner and shall conform to the standards and requirements prescribed by Franchisor and to the highest ethical standards of advertising. At least thirty (30) days prior to publication, Franchisee shall submit to Franchisor, for its prior written approval (except with regard to prices to be charged), samples of all advertising and promotional plans and materials that Franchisee desires to use and that have not been prepared or previously approved by Franchisor. Such approval shall not be unreasonably withheld. Any materials submitted to Franchisor and not disapproved within thirty (30) days shall be deemed approved. Franchisor may upon thirty (30) days' notice revoke its approval of any advertising and promotion previously approved.
Source: Item 23 — RECEIPTS (FDD pages 86–280)
What This Means (2025 FDD)
According to the 2025 Epcon Communities Franchise Disclosure Document, franchisees must submit advertising and promotional materials to Epcon Communities for approval at least thirty days before publication. However, this requirement does not apply to pricing.
Epcon Communities has 30 days to review the submitted materials. If Epcon Communities does not disapprove the submitted materials within that 30-day period, the advertising and promotional plans are considered approved.
Epcon Communities also retains the right to revoke previously granted approval for advertising and promotional materials, provided they give the franchisee 30 days' notice of the revocation. This allows Epcon Communities to maintain control over brand image and marketing standards while providing a clear timeframe for franchisees.