What constitutes 'personal information' that an Epcon Communities franchisee is prohibited from collecting about other users?

According to the 2025 FDD, Epcon Communities franchisees are prohibited from collecting or harvesting personal information about other users of the Epcon Communities Intranet. The FDD does not explicitly define what constitutes 'personal information.'

This restriction is part of a broader agreement that franchisees must adhere to when using the Epcon Communities Intranet, which includes the website, online training modules, and bulletin board services. The Intranet is designed to facilitate communication between franchisees, their employees, Epcon Communities employees, and various departments within the organization.

Given the lack of a specific definition in the FDD, prospective Epcon Communities franchisees should seek clarification from the franchisor regarding what types of information are considered 'personal' and therefore off-limits for collection. Understanding this will be crucial for ensuring compliance with the franchise agreement and avoiding potential breaches related to data privacy.