What is the purpose of the License Agreement between Engineering For Kids and LaunchLife USA, Inc.?
Engineering_For_Kids Franchise · 2025 FDDAnswer from 2025 FDD Document
We identify the businesses operating under the System by means of the "Engineering For Kids" name and certain other trademarks, service marks, trade names, signs, logos, and other indicia of
origin (collectively, the "Proprietary Marks"). We may designate other trade names, service marks, and trademarks as Proprietary Marks. We have entered into an exclusive license with our affiliate, LaunchLife USA, Inc., a Delaware corporation (the "License Agreement") to use the Proprietary Marks and other property in connection with the operation of Businesses and licensing others of other to operate Businesses.
Source: Item 23 — RECEIPTS (FDD pages 53–138)
What This Means (2025 FDD)
According to the 2025 Engineering For Kids FDD, Engineering For Kids International, LLC has an exclusive license agreement with LaunchLife USA, Inc. This agreement allows LaunchLife USA, Inc. to use the Engineering For Kids' proprietary marks and other property to operate and license others to operate Engineering For Kids businesses. The proprietary marks include the "Engineering For Kids" name, trademarks, service marks, trade names, signs, and logos.
In essence, this license agreement centralizes the rights to the brand's intellectual property with LaunchLife USA, Inc., which then authorizes Engineering For Kids franchisees to use these marks as part of their franchise operations. This structure is common in franchising, where a parent company or affiliate manages the brand's intellectual property and grants usage rights to franchisees.
For a prospective Engineering For Kids franchisee, this means that their right to use the Engineering For Kids name and branding is ultimately derived from this agreement between Engineering For Kids and LaunchLife USA, Inc. It also means that Engineering For Kids retains the right to designate or change trade names, service marks and trademarks as Proprietary Marks.