Does Engel & Volkers provide support for regional public relations to franchisees?
Engel_Volkers Franchise · 2025 FDDAnswer from 2025 FDD Document
- 10.1 Public Relations: Franchisee will be responsible for Franchisee's own local media public relations in compliance with the ENGEL & VÖLKERS System Documentation. However, Franchisor may provide support from time to time in the form of regional public relations and assistance to Franchisee in general Public Relations activities.
Source: Item 22 — CONTRACTS (FDD page 88)
What This Means (2025 FDD)
According to Engel & Volkers' 2025 Franchise Disclosure Document, franchisees are primarily responsible for their local public relations, ensuring compliance with the Engel & Volkers system documentation. However, Engel & Volkers may offer support periodically through regional public relations efforts and general assistance with public relations activities. This indicates that while franchisees are expected to manage their local PR, they may receive additional support from the franchisor on a regional level.
This support could be beneficial for franchisees who may lack experience or resources in public relations. The assistance from Engel & Volkers can help ensure that the franchisee's PR efforts align with the brand's overall image and standards. It also allows franchisees to leverage the franchisor's expertise and potentially benefit from broader regional campaigns.
However, the FDD states that the support is provided "from time to time," suggesting that it is not guaranteed or consistently available. Prospective franchisees should clarify the extent and frequency of this support with Engel & Volkers to understand what resources they can expect and how much they will need to rely on their own efforts for local public relations.