What was the net change in the number of company-owned Endless Summer Sweets outlets during 2022?
Endless_Summer_Sweets Franchise · 2024 FDDAnswer from 2024 FDD Document
Table 1 Systemwide Outlet Summary For Years 2021 to 2023
| Outlet Type | Year | Column 3 | Column 4 | Net Change |
|---|---|---|---|---|
| Outlets at the Start of the Year | Outlets at the End of the Year | |||
| Franchised | 2021 | 0 | 0 | 0 |
| 2022 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 35–38)
What This Means (2024 FDD)
According to Endless Summer Sweets's 2024 Franchise Disclosure Document, the net change in the number of company-owned outlets during 2022 was 0. At the start of 2022, there was 1 company-owned outlet, and by the end of the year, the number remained at 1. This indicates that no new company-owned outlets were opened, nor were any closed during that year.
For a prospective franchisee, this information provides insight into the growth strategy of Endless Summer Sweets. The fact that the number of company-owned stores remained constant suggests a possible focus on franchising rather than expanding through company-owned locations. This could mean that the franchisor is more interested in generating revenue through franchise fees and royalties than through direct sales from company-owned stores.
It is important to note that this data only reflects the activity up to 2022. The FDD also indicates that in 2023, the number of company-owned stores remained at 1. A potential franchisee should inquire about the franchisor's future plans for company-owned versus franchised locations to understand the long-term vision for the brand and how it might impact franchisee support and brand development.